Halal Chicken producers favour returnable transit packaging (RTP)

As the Muslim population within the UK rises, the demand for Halal slaughtered chicken is increasing. Cardboard for many years has been used to package whole birds, filleted portions and other cuts to the wholesale meat trade, but the use of Plastic Returnable Transit Packaging is becoming the choice for many leading businesses within the sector.

Recent changes within the supply chain influenced Iqbal Brothers Poultry of Bradford to look at other options to their existing use of a mixture of cardboard and their own self-managed plastic crates.

Having looked at all aspects of using plastic crates, Iqbal Brothers decided that the best option is to work with PPS Midlands and develop a pooling solution using PPS Midlands standard RTP consisting of plastic trays and plastic pallets to service their larger customers predominately sited within the East and West Midlands.

Initially the process would start with 2 customers using approximately 5000 trays and 125 pallets per week, however due to the demand for the high quality chicken produced by Iqbal Brothers, the use of PPS equipment has more than doubled over the first 2 months of the operation.

The required levels of equipment by Iqbal brothers have been seamlessly increased as the market continues to grow, PPS midlands are able to cater for the growing demand.

Acceptance within the market has been excellent, with a number of receiver’s of equipment asking PPS Midlands to contact others suppliers to provide a similar service to them.

How Pooling Works? 

In simple terms, it starts with clean equipment delivered to our customer, they load their product into the RTP supplied, and ship to their customer, informing PPS Midlands via our online tracking service “ENABLE” of the volumes of plastic crates/trays and pallets for each of its customers, once the equipment becomes empty collection is arranged. Our Full Service Pooling solution is simple in terms of operation and costs with all equipment charged at an agreed single fee at the point of despatch.

All equipment that is delivered to the receiving locations is collected by a dedicated 3rd party logistics company that have been working with PPS for many years, ensuring that trays/crates and pallets are returned to PPS midlands to undergo the rigorous washing and condition service that all our equipment goes through, once cleaned the equipment is then ready to start the cycle again.

According to an in depth report completed by WRAP, available from http://www.ppsequipment.co.uk/environmental/wrap-report CO2 savings when compared to cardboard use; see a reduction of over 50% over a 5 year period. Indeed in most cases not only are there environmental benefits, there are financial ones when compared to cardboard boxes.

PPS Midlands are offering the opportunity to have a free, no obligation survey of your supply chain completed, to see if your business would benefit from using  RTP supplied by PPSMidlands, contact Jonathan Issatt on 07896 430047 or email me here