How PPS became animated

PPS provide a vital service to the food industry through returnable packaging. As the largest event in the UK for processing and packaging in this sector was fast approaching we thought it only to appropriate that we started to think outside of the box in order to give everyone a full understanding of The Complete Package and the services we offer.

Visuals are key in drawing attention to a subject, and a video enables you to create an impact beyond an individual element. We wanted something that told story in a way a single image never could and demonstrate the products and services we have available.

We worked closely with Make It Media, a local video production company who specialise in corporate videos for marketing and internal communications. From the word go they understood exactly what we were wanting to create, and their expert advice and organisation soon pulled together all elements of the animation from images to voice over to sub titles. The PPS animation was born!

We now have complete flexibility to show the video at exhibitions and in house. One of the main advantages is the immediate distribution through social media to our target market via twitter, Facebook and Google+. It demonstrates to our audience the PPS service in one short piece.